CCAP Targets 0.5M Call Center Workers by 2010

The Contact Center Association of the Philippines (CCAP) is aiming to grow the industry further to at least 500,000 workers by 2010.

Raffy David, CCAP director, said in a phone interview that industry estimates peg the total current industry workforce at around 200,000 workers.

Since call centers began setting up around the early part of the decade, the industry has been doubling its workforce annually but has tapered off in recent years due to concerns in the supply of skilled labor.

This is one of the perennial issues CCAP wants to address in an industry roadmap currently in development. CCAP plans to unveil this roadmap, basically detailing a strategy for the industry until 2010, in its annual conference this July.

“Since 2001, we’ve been trying to address perennial issues like HR, including poaching of agents, and promoting the Philippines abroad,” said David, who also serves as CCAP director for membership.

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